Designing a comfortable and fashionable sneaker for pregnant women
Target demographic: Young pregnant women (25- 35 years old) who are constantly on their feet and are interested in fashion and comfort.
Design Brief
To design a comfortable shoe for pregnant women that is breathable, flexible, and easy to wear.
Primary focus: Aesthetics, Adjustable, Provides adequate Foot Support.
Market Research and Opportunities
Iteration and Brainstorming
Selected Design and Features
Shoe Uppers
Shoe Specifications